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Milestone Matters - Summer 2002 Newsletter

"We'll never see again a wave of enthusiasm and investment and speculation that rises and crashes the way the first Internet wave did. But we are in for a slow steady progression and a deepening of these technologies." Andrew McAfee, Assistant Professor, Harvard Business School's Technology and Operations Management Unit

Editor's Corner

 

Dear Friends, Investors and Associates:

The last few months have brought more numerous and more appalling distractions including additional tragedies in the Middle East and the odious and mounting pile of evidence of genocide in the Balkans at the hands of Mr. Milosevic and his cohorts.  In addition, we have had to bear witness to yet another iteration of aspects of the Louima debacle in the form of the Schwarz trial.  Closer to home, in a professional sense, the sleazeratti have emerged on the business scene.  These individuals, through their malfeasance, in the delicate phrasing of Chairman Greenspan, have mugged the American capital markets along with many stakeholders.  The market is punishing these companies severely, although it remains to be seen to what degree the key perpetrators will suffer.

With one eye cast in the direction of the mid-term elections, politicians on both sides of the aisle are aggressively moving punitive legislation forward while trying, at the same time, to avoid killing the golden business goose.  The only thing we can be certain of is that those supportive of business and market solutions and those who would rely on government intervention to cure the excesses of market capitalism will both emerge from this melee unhappy.  However, I am reasonably optimistic that the pull and tug of our system with its many disparate power centers won't fundamentally harm the economy and, on the margins, may help to restore confidence.

The basic U.S. economic engine continued to chug along at an amazing pace, particularly in the light of the September 2001 horrors, compounded by the self-inflicted wounds caused by some of our ethically-challenged corporate leaders.  U.S. GDP grew at an astounding annual rate of 5% during the first calendar quarter but slowed  markedly in the second.  Performance for the balance of the year remains the subject of much debate.

The stock market, save for some putative rallies, has declined.  I think there are four factors of which three will recede in importance over the coming months.  First, we are still experiencing a retreat in pricing from historic high and unsustainable levels which peaked in March of 2000.  Since then, the S& P has fallen more than 35%.  Second, the corporate felons have wreaked havoc by undermining confidence in the markets, which has been exacerbated by media sharks with talk of systemic structural problems.  Third, despite the improving macroeconomy, a number of highly visible companies, such as Intel and Apple, have failed to meet their operating objectives for the year-to-date.

The fourth "wild card issue" is the birth of preemptive strike foreign policy and its possible implementation against Iraq.  Putting aside the question of the folly or wisdom of such a move, markets like certainty and the specter of war is hugely destabilizing.

But Milestone's business is good.  When I tell this to people, they look at me quizzically or skeptically, but deploying capital in troubled times in capital-scarce markets has always bred opportunity.  We are encountering many energetic entrepreneurs who focus on the task at hand in their respective micro-markets and don't do too much hand wringing about macro conditions and the state of the world.  We try to do the same and we think over the long haul that we'll be rewarded.

Please let us hear from you with comments or questions about Milestone's activities within the current environment.  Richard, Todd, and I remain very appreciative of your support.

Yours truly

Edwin A. Goodman

General Partner

 

Milestone Portfolio News

Two MVP portfolio companies, Derivatives Portfolio Management (MVP II) and PlusFunds (MVP I), recently won substantial contracts to manage different aspects of S&P's Hedge Fund Index.  DPM is the administrator with the responsibility for verifying and reporting daily valuations electronically.

PlusFunds has been granted an exclusive license to develop investment products based on the index.  The Index will contain 40 funds divided into three sub-indices: Arbitrage, Event Driven and Tactical, which in turn comprise a total of nine underlying strategies.  These strategies include: Macro, Equity Long/Short, Managed Futures, Special Situations, Merger Arbitrage, Distressed, Fixed Income Arbitrage, Convertible Arbitrage and Equity Market Neutral.

Milestone Adds Summer Associate

Alon Bochman has joined Milestone Venture Partners as an associate. Alon has an extensive background in the information technology arena. Most recently, he was a consultant with the Investment Banking Division of Morgan Stanley. He also co-founded Buzz-Company.com in 1997, a developer and marketer of Internet software for online communities. BuzzCompany.com was later acquired by Multex (Nasdaq: MLTX), a global provider of investment information for the financial services industry, for over $30 million.

Alon earned his B.A. in Mathematics and English at the University at Albany, and received his MBA from Columbia Business School.

Building the Sales Team

Improving the management team of an early stage company is never easy, despite the fact that, in this economy, we meet talented people every week who are looking for a job.  It is especially difficult for a venture capitalist and a founding management team to find a "home run" VP of Sales.  This is because the really proven producers are hard to find in any economy.  When I say "proven," I mean managers who have built and managed a sales team over more than one economic or product cycle and consistently delivered outstanding numbers.  I am not talking about a person who rode the wave of some hot company, say Siebel in the late 90's, who can't cut it otherwise.  This person should have a deep Rolodex of customers, potential sales hires, strategic partners and deep industry expertise.  The candidate must still be very hungry and want to build a successful company despite really challenging circumstances.  He or she must be willing to travel and sell direct while building the team and carrying a quota if need be.

These people aren't cheap.  They want to make well in excess of $300,000 in cash compensation with a base north of $150,000 and want a meaningful equity stake (depending on the stage of the company, funding level, and base salary, up to 3% of the company).

But what makes a search like this even more difficult is the culture and experience of the founding management team.  Companies we back and find interesting often have technical founders.   They turned their knowledge, expertise, and commitment to excellence into something of value.  Not surprisingly, these founders have made all of the sales themselves and have close relationships with their customers.  Their customers tell the founders repeatedly that one of the reasons they purchased the product or service is that they like dealing directly with the founders and not some "slick" salesman.  Thus even though the company may come to the right conclusion that it needs a VP of Sales to grow the business, the founders have a tendency to reach the wrong conclusion, i.e. that the new hire should be just like the founders! 

The bias is subtle and often not completely understood consciously by the founders.  However, when the search firm brings in candidates, they are frequently turned down quickly because the VP of Sales candidate isn't, depending on the expertise of the founders, a scientist, an engineer, or a finance expert.   That is when the search gets interesting and curious.  After all, the question the venture capitalist inevitably raises with the founders is, how often do you find a VP of Sales who has all of the proven qualities we have identified above who is ALSO a technical expert?  The answer is just about never.

There are exceptions and we would of course be thrilled to find such an accomplished person.  But the reality is that successful sales people are usually very different from the kind of people who establish technologically innovative companies.  The typical engineer won't camp out on the front stoop of a prospect to unhook a deal from a competitor or persevere when a prospect says NO for the fifth time. 

One point that is often missed by young companies is that the expertise and credibility of the founders should, in part, be institutionalized in the pre-sales (or sales engineering) department, not in the executive sales management team.  The pre-sales group can satisfy a prospect's need to engage in detailed technical discussions of a product's applications.  Thus, by dividing the sales responsibility between the hunters and the product experts, between sales and pre-sales, a business has a much better chance of growing rapidly and scaling.  The company will inevitably lose some of the magic that the founders conjured in the early days, but the opportunity to build a bigger, more valuable company with a lasting legacy is worth the price.
---Todd T. Pietri, General Partner

Q2 2002 Profits

(In billions of dollars)

 

Computer Software & Services 8
Banks - Midwest 3
Cars & Trucks 2
Semiconductors 1.5
Financial Services 1.2
Entertainment 1
Steel .75
Electronics -2
Coal, Oil & Gas -4.5
Telecom Equipment & Services -14

Source: Standard & Poors COMPUSTAT

 

 

Milestone Venture Partners 

Investing in early Stage Enterprise Information Technology Companies in the New York 

Metropolitan Area

 

551 Madison Avenue, 7th Floor, New York, NY 10022 V: [212] 223 7400 F: [212] 223 0315

www.milestonevp.com